Last updated: 01.04.2026
1. Introduction
These Terms of Service (“Terms”) govern your access to and use of the website https://tale.dev (“Website”) operated by Ruler GmbH (“we”, “us”, “our”). By accessing or using our Website, you agree to be bound by these Terms. If you do not agree with any part of these Terms, please do not use our Website.
These Terms apply to the use of the Website only. The use of Tale products and services is governed separately by our Service Agreement and Hardware Agreement, as applicable.
2. Operator
Ruler GmbH
Seestrasse 4
3700 Spiez
Switzerland
Company registration: CHE-186.532.610
3. Use of the Website
3.1 Permitted Use
You may use this Website for lawful purposes and in accordance with these Terms. The Website is intended to provide information about Tale, our products and services, and to facilitate communication with us.
3.2 Prohibited Conduct
You agree not to:
- Use the Website in any way that violates applicable local, national, or international laws or regulations.
- Attempt to gain unauthorized access to the Website, its servers, or any connected systems or networks.
- Interfere with or disrupt the integrity or performance of the Website or its underlying infrastructure.
- Use automated systems, bots, or scrapers to access the Website without our prior written consent, except for standard search engine indexing.
- Transmit any material that is unlawful, threatening, abusive, defamatory, or otherwise objectionable through our contact forms.
- Impersonate any person or entity, or misrepresent your affiliation with any person or entity.
- Attempt to reverse-engineer, decompile, or disassemble any part of the Website that is not covered by an open-source license.
4. Intellectual Property
4.1 Website Content
The content on this Website — including but not limited to text, graphics, logos, images, and the overall design — is the property of Ruler GmbH and is protected by Swiss and international copyright, trademark, and other intellectual property laws, unless otherwise stated.
4.2 Open-Source Software
Tale is MIT licensed and free to use, modify, and distribute under the terms of the MIT License. The open-source components of Tale are governed by their respective licenses. The MIT License applies solely to the Tale software and does not extend to the Website content, branding, or trademarks.
4.3 Trademarks
“Tale”, the Tale logo, and “Ruler GmbH” are trademarks of Ruler GmbH. You may not use these trademarks without our prior written permission, except as reasonably necessary to refer to our products or company.
When you submit information through our contact or demo request forms, you represent that the information you provide is accurate and that you have the authority to share it. We process all personal data submitted through these forms in accordance with our Privacy Policy.
Submitting a form does not create a contractual relationship between you and Ruler GmbH. A contractual relationship is only established upon execution of a separate agreement.
6. Third-Party Links and Resources
Our Website may contain links to third-party websites, services, or resources that are not owned or controlled by us, including but not limited to our documentation site, training courses, and service agreements. We have no control over, and assume no responsibility for, the content, privacy practices, or availability of any third-party websites or services.
The inclusion of a link does not imply endorsement. We encourage you to review the terms and privacy policies of any third-party sites you visit.
7. Disclaimer of Warranties
The Website is provided on an “as is” and “as available” basis without any warranties of any kind, whether express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, or non-infringement.
We do not warrant that the Website will be uninterrupted, error-free, or free of viruses or other harmful components. While we strive to ensure that the information on the Website is accurate and up to date, we make no guarantees regarding the completeness, accuracy, or reliability of any content.
Information provided on this Website is for general informational purposes only and does not constitute professional, legal, financial, or technical advice.
8. Limitation of Liability
To the maximum extent permitted by applicable law, Ruler GmbH, its directors, employees, and agents shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of profits, data, goodwill, or business opportunity, arising out of or in connection with your use of or inability to use the Website.
Our total aggregate liability for any claims arising from or relating to the use of the Website shall not exceed CHF 100.
This limitation of liability does not apply to damages caused by intent or gross negligence, or where such limitation is not permitted under applicable law.
9. Indemnification
You agree to indemnify, defend, and hold harmless Ruler GmbH and its directors, employees, and agents from and against any claims, liabilities, damages, losses, or expenses (including reasonable legal fees) arising out of or in connection with your breach of these Terms or your use of the Website in violation of applicable law.
10. Modifications to the Terms
We reserve the right to modify these Terms at any time. The updated version will be posted on this page with a revised “Last updated” date. Your continued use of the Website after such changes constitutes your acceptance of the revised Terms. We encourage you to review these Terms periodically.
11. Severability
If any provision of these Terms is found to be invalid or unenforceable by a court of competent jurisdiction, the remaining provisions shall continue in full force and effect. The invalid or unenforceable provision shall be replaced by a valid and enforceable provision that most closely reflects the original intent.
12. Waiver
The failure of Ruler GmbH to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision. Any waiver must be in writing and signed by Ruler GmbH to be effective.
13. Governing Law and Jurisdiction
These Terms are governed by and construed in accordance with the substantive laws of Switzerland, excluding its conflict of law provisions and excluding the United Nations Convention on Contracts for the International Sale of Goods (CISG).
Any disputes arising out of or in connection with these Terms shall be subject to the exclusive jurisdiction of the competent courts of the Canton of Bern, Switzerland, unless otherwise required by mandatory law.
If you have any questions about these Terms, please contact us:
Ruler GmbH
Seestrasse 4
3700 Spiez
Switzerland Last modified on April 1, 2026
